This was a final assignment done for one of my 2019 fall semester classes! We were given the freedom to create our own (fictional) product, as well as produce multiple advertisements for it. My main ideas were to represent one of my favorite holidays as well as create a fun & interesting mascot to showcase this spooky-licious drink! The pieces included in this are an in-store poster, a print ad, a billboard advertisement, the main logo, and the thought process/concept art.